Software finds the pattern. A person shows up.

I build fundraising software with no send button.

Next week’s Signals interview explains the reason better than I do.

Javier Schwersensky is President & CEO of the University of Winnipeg Foundation. I asked what he is watching in 2026. He tried to name a shift without AI in the answer and came up empty.

His focus is agentic fundraising. A virtual fundraiser informing thousands of donors at once makes sense to him. His condition: someone still has to follow up, call, or meet people directly.

His condition is my design rule:

Software finds the pattern.
Software drafts the note.
A person decides, calls, and shows up.

Where does your team draw the line between software and people?